Snowbirds crowd casinos' coffers - 2004-01-31
Thanks to thousands of guests from the North, Coast casinos are heading into one of their busiest times of the year.
"Snowbirds create the highest two months of the year for us, in February and March," commented Chett Harrison, director of marketing for Boomtown Casino Biloxi.
"We communicate with our customers year-round with a direct mail program," explained Rick Quinn, general manager of Copa Casino in Gulfport.
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